James Johnson
With vibrant cultural flair and immersive bathroom takeovers, method joins forces with Bad Bunny to make his “No Me Quiero Ir de Aquí” residency a sensory celebration of Puerto Rican pride and clean confidence.
Bad Bunny is turning up the heat in his hometown — and personal care brand method is helping fans stay fresh while they dance the night away.
The Grammy-winning superstar has partnered with method as the exclusive body and hand wash sponsor of his upcoming residency, “No Me Quiero Ir de Aquí”, held at the iconic Coliseo de Puerto Rico from July 11 through September 14, 2025. The collaboration is more than just skin deep: it’s a celebration of identity, heritage, and the power of self-expression.
To mark the partnership, method has launched its “pa’l recuerdo” campaign, designed to capture moments of cultural pride, personal connection, and collective joy. As part of the initiative, the brand will completely transform the bathrooms at the arena into multi-sensory, artfully immersive spaces inspired by the vibrant colors and textures of Puerto Rican culture.
The activation offers fans a fresh twist — literally. Attendees will experience rich scents, colorful visuals, and curated vibes in every washroom, ensuring that even a quick rinse becomes part of the show.
This latest partnership comes just days after Bad Bunny released the music video for “NUEVAYoL”, a track off his album DeBÍ TiRAR MáS FOToS. The song samples “Un Verano en Nueva York” by Andy Montañez and El Gran Combo de Puerto Rico, paying homage to the Puerto Rican diaspora in New York. The video closes with a powerful message: “juntos somos más fuertes” — together we are stronger.
In a candid January 2025 interview with Rolling Stone, Bad Bunny reflected on his increasing openness about political and cultural topics:
“People are used to artists getting big and mainstream and not expressing themselves about these things… But I’m going to talk, and whoever doesn’t like it doesn’t have to listen to me.”
Fans can expect even more connection and expression when the DeBÍ TiRAR MáS FOToS World Tour launches this November 21. At the 2025 Met Gala in May, Bad Bunny teased the upcoming global trek as “a huge party” filled with “mucho sentimiento.”
As his residency draws near, the method partnership underscores the artist’s commitment to blending style, substance, and social identity — all while ensuring his audience feels confident, clean, and celebrated.
Because for Bad Bunny, every moment counts — and every detail matters.
